This shirt is now available on yoox.com for $109. That is how much I paid during a 50% off sale in the winter so definitely a good buy.
The Eze Sur Mer Commune Top ($110) is another great flannel that I am sure would become a wardrobe staple.
What's cool about this shirt is that the back has little buttons to keep the waist nipped in. Available in purple as shown as well as navy blue. You can find these shirts at shopplanetblue.com.